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AOE'S origin story

When a Gamer Became a Mixmaster

At its heart, Area of Effect is a love letter to the artists and developers of my favorite ways to escape into a new reality. I have mad respect for these hardworking folks who poured their hearts & creativity into these beautiful games. My goal is to take characters, places, and items from video games & board games and ascribe to each a unique and evocative scent profile - as though you're part of the experience. Games are truly immersive fantasy, so what better way to dive in than to use your most basic olfactory sense to observe the world around you? 


Have you ever wondered what one of the great cities of Skyrim smell like, or what it's like to catch a whiff of Princess Zelda's hair? I want to provide that experience for you with my smelly fan-art :) I hope my scent interpretations do them justice - thanks for being along for the ride!


Allie is a plant lady, yoga attempter, & avid gamer with a particular soft spot for RPGs & DND. She is also the owner of the wedding handlettering shop The Apothecary Bee, is an aspiring tattoo artist, and is happily married to her college sweetheart. She works so her sweet pup, Auri, can have a better life. She believes wholeheartedly in the act of empowerment, intention, and self-love that perfume can bring to everyone's daily routine!

allie profile 2.jpg

Plant-based, tattoo-loving, yoga-attempting

weirdo, possibly feral, mad scent scientist,

                 at your service <3

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